About US
When my daughter became my customer, everything changed.
Furia Flamenca founder, Ana Hidalgo, describes her daughter’s influence in transforming her business.
Furia Flamenca’s learning program came about when its owner became a mother and struggled to connect her daughter with the Flamenco classes offered by her dance studio.
This disconnect that exists between her dance studio, her expectations as a mother, and the needs of her daughter, led to a change in their priorities as an entrepreneur. It transformed Furia Flamenca by creating a revolutionary system that was unprecedented nationally and internationally. All of this happened ten years into running the business.
"My goal is not for my daughter to dedicate herself to dance; on the contrary, I want her to enrich herself with the tools that dance provides so that she may be able to apply them throughout her life."
“The cry of my daughter, Isabella, not wanting to go to her Flamenco class after school did not surprise me as much as my rapidity in giving up and leaving her at home did. So, if I, as the owner of a dance studio, surrender to my daughter’s first cry, what can I expect from the mothers who pay for their lessons? And so, something magical happened, and Pepa, Lola, Rocio, Triana, and Macarena were born.”
"The Furia Flamenca Way"
Under such premises, this program converges the interests of mothers and daughters, creating a magical, irresistible adventure.
“It’s the place where you as a mother identify yourself. And better yet, it’s the place where your daughter wants to go every week.”
Beyond the common benefits of dancing for girls, Furia Flamenca has a revolutionary program in which, through Flamenco, our daughters will get some of those necessary skills to help them throughout their lives.
